Zara.com has partnered with Fit Analytics that helps women order the correct size when shopping for clothes online. It’s simple to use and helps prevent those dreaded returns on that oh so lovely dress you ordered to wear “that weekend” for a special event.
When shopping for a dress for example, click the little blue button and you will get a pop-up menu just like the picture below. Its will ask some questions like what type of fit you are looking for and voila!
Besides clothing, shoes are a lot more difficult to size online, because many people wear different sizes with different brands. If you are a size 7 in Nike, you may be a size 6.5 in New Balance. Some of the brands are big shoes brands like Puma, Vans, New Balance and Timberland are also using “Fit Analytics.”
“Fit Analytics” realizes that while many people have the same shoe size, they have preferences for comfort and fit.Fit Analytics realizes that while many people have the same shoe size, they have preferences for comfort and fit.
You can get a list of stores that use Fit Analytics here. https://www.fitanalytics.com/stores