Kohl’s Department Store and Facebook
Could Facebook be selling its data on millennials to Kohl’s? The department store struck up a deal with Facebook to begin in 2020 to help it sell clothing and home accessories. With the help of Facebook it will be able to identify what a particular market segment is looking for. The project is called Curated by Kohl’s collection and will introduce new and emerging brands.
Chanel Has A Moment
Amongst all the protests and uncertainty in Hong Kong this past week, Chanel is rethinking its appearance of its cruise show. The show is set to be rescheduled for November 6th 2020 in the Kai Tak Cruise Terminal. A final decision is yet to be made, so stay tuned if you plan on traveling to Hong Kong.
Avenue Plus Size Clothing
Bye-Bye to Avenue stores. They are planning on closing 222 stores are after filing for Bankruptcy. The reason for the liquidation is decreasing mall traffic, online competition, and other apparel that is heavily discounted at outlet stores. Avenue will be selling off its e-commerce divisions, Avenue.com and Loralette.com. Avenue was originally a spinoff of The Limited Brand. Plus size ladies will have no problem finding plus size clothing at Nordstroms Rack, Marshall’s and T.J. Max online and offline.
Shopping Apps and Your Data Security
A recent study shows only 12% of shoppers are using apps to buy retail merchandise according to the findings of the PYMNTS and LISNR report entitled “Which Apps Do They Want?” One of the reasons the percentage comes in so low is data security. Eight out of ten retail consumers have either Amazon, Target or Walmart on their phones.
Revlon No More?
The largest shareholder, holding company MacAndrews & Forbes, is open to selling the iconic brand and is looking into a sale. Competition is heating up for the Revlon brand as drugstores such as CVS, Rite Aid. and Walgreens that sell Revlon are expanding into new and upcoming brands for beauty to attract more customers to the stores. Competition is fierce and Revlon has not done to much to enhance its brand identity.
Donna Karan And Kenneth Cole
Legendary Donna Karan New York based designer is teaming up with Kenneth Cole to design shoes. She will be working with craftsmen form Haiti. Many of you know that Kenneth Cole closed all of their retail stores but still thrives online at www. https://www.kennethcole.com/
Desperate Retailers?
Mall space vacancy is up. Stores are liquidating and filing bankruptcy. Many brands are reinventing the wheel to stay afloat. Heck, Macy’s and J.C Penny is even forging head on selling used merchandise to customers in its partnership with ThredUp, the largest second hand clothing store. Consumers can purchase these items in the brick- and -mortar stores. After all, Ebay is still a great success and consumers swoop up hot deals on used designer clothing. We all love a great bargain and now you can touch and feel the hunt at these department stores offering used merchandise.
Banana Republic is launching a subscription service called “Style Passport”. The monthly subscription fee is $85 The services includes the purchase of three garments, and free priority shipping. You can make as many exchanges and returns as you want. Free laundering services are also a perk.
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